Spring 2016

Connecticut Data Collaborative, a company that makes public data more accessible by hosting it all in one place and providing visual, easy to understand models of the data.

It was ATION’s job to assist CTData in creating a brand strategy that would hold true to their company values while increasing brand awareness and social media following.

To continue their mission of making data more accessible we created a branding strategy allowing them to reach a larger audience by making their content more visual and engaging. This included a social media best practices guide, new social media content, an abbreviated logo, a redesigned newsletter, and a brand style guide.