International Studies Association

Spring 2016

International Studies Association (ISA) is comprised of more than 6,000 members from all over the world. Their members include professors, graduate and PhD. students, ambassadors, and practitioners who specialize in the realm of political science. Once a year, these members gather for a conference in a major city where they present their research, attend talks and panel discussions, and network with individuals who specialize in their respected fields.

Each year, ISA holds an international conference in a major city where they hold hundreds of panel, round-table, and paper discussions. ATION team ISA was challenged with the task of flying to Atlanta, Georgia to film the key elements of the conference.

Our team had a little over one month to prepare for our upcoming trip to Atlanta. Our main strategy was preparation; since we were the first group to venture out of UConn for a client project, we wanted everything to run as smoothly as possible since the conference only happens once a year. In that month, we comprised a list of all the equipment that we would be bringing with us, as well as a list of equipment that we would have to rent with ISA such as sandbags. We practiced setting up the filming equipment and filmed an event as a test for what our conference would be like. Lastly, we wrote a Preparation Document that detailed our backup plans in the event that something went wrong. We were so prepared, in fact, that our backup plan had a backup plan!

In Atlanta, we were hard at work gathering materials for ISA’s main deliverables. We conducted interviews of the moderators for their four key panel discussions, filmed TV Paul, the president of ISA’s speech about the 2017 conference in Baltimore, Maryland, recorded audio for the four key panel discussions and held impromptu interviews where conference-goers could tell us “Why I Go To ISA”. By the end of our trip, we had approximately 10.5 hours of video footage and used over 100 gigabytes of data!

We were able to present all five of our clients deliverables and then some with the intention that the fall 2016 ISA team would use the extra content for social media and website content.

Fall 2016

The International Studies Association (ISA), is an organization made up of more than 6,000 members worldwide including scholars, professors, students, and ambassadors. The purpose of ISA is to promote research and education in the field of international affairs and to provide opportunities for networking and collaboration between people that share an interest in the subject.

Over the course of the Fall 2016 semester, our team divided and conquered in order to accomplish three main tasks. Our first objective was utilizing the footage from the previous semester to create a series of eleven short videos to be shared on ISA’s social media channels to get their members excited about the upcoming conference. The other half of the team worked on the development of a “How to Make a Poster” animated video, to help ISA’s members create interesting and compelling posters when presenting to their colleagues at the conference.
For our final task, our team was hard at work preparing for the trip to ISA’s annual conference in Baltimore, which was held in March of 2017. While there we filmed sessions of the conference and video interviews with ISA members. The content will be packaged to be used on ISA’s digital channels. We met with the client multiple times to go over the logistics of sending our team to the conference. To ensure we were adequately prepared, we created a list of equipment that would be needed during the trip, a detailed schedule of tasks and responsibilities, as well as an official roster of who would be traveling in pre-production for Baltimore.


This entry was posted in 2016.